Work

I shape new experiences that start with empathy, and end with connection

2021
Creative Direction

Kitchenaid App

A minimalist visual system for KitchenAid’s mobile app that supports real-world cooking through clarity, consistency, and quiet confidence
2025
Architecture & Strategy

California Dune

A scalable web framework created to support Rivian’s first Limited Edition trim—pairing premium storytelling with intuitive architecture
2024
Research & Strategy

Rivian Spaces

Rivian’s digital retail experience, designed to guide and inspire prospective customers at the top of the purchase funnel
2023
Research & Strategy

Rivian Adventure Platform

A digital platform that builds trust through clarity—helping Rivian owners explore with confidence
.say hello

i'm open for freelance projects, feel free to  email me to see how can we collaborate